A course for product marketers, researchers and founders in B2B tech/software
Master the exact AI tools and use cases to accelerate your research + product marketing
Just in May 2023 +2,500 AI tools were launched 🤯
But you don’t have time to figure out which ones and how to apply them to research, positioning, messaging and go-to-market.
I did the job for you by testing +100 AI tools and adopting the right ones so you can:
- Cut through the AI noise
- Skip all the trial + error
- Save your time + money in use cases related to:
- Market + competitor research.
- Customer insights discovery.
- Targeting and segmentation [positioning] strategy.
- Messaging + go-to-market strategy.
Product marketers at leading companies mastered how to use AI in their day-to-day with this course
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This course is for you if you are…
A product marketer
You want to upgrade your AI skills, gain new insightful angles and save tens of hours on your job with the latest AI tools.
A researcher
You want to learn what AI tools (and how) can augment yourself by saving time on market research, customer research, and competitor research.
A founder
You want an AI-Assisted system to improve how you market and sell your product while reducing the time-to-market.
By mastering AI with this course you’ll
💰 Save 6h+ / week — Immediate ROI
With this tech stack, my consulting firm, Predictable Innovation Strategy, saves 25-40% [depending on the complexity of the tech and market] of working time in research + product marketing strategy, which equals 6-12 hours/week…while delivering at x2 speed.
How much is worth your time? Run the numbers 😉
😮💨 Overcome the blank-page syndrome
You won't have to feel the pain of starting from 0 anymore to fill in your templates and work. These AI tools will build a fresh starting point for you.
🔍 Get broader research insights
These AI tools reach corners you can't or don't have the time to.
You'll gain more insights, understanding, and angles about your market, customer, and competitors.
🏎️ Have faster market feedback loops & time-to-market
Given the speed at which you'll analyze the information, you can have faster market testing and feedback loops, leading to a competitive edge.
Market learning speed is often an advantage.
🧠 Gain new research eyes and a second brain
Researching tons of Reddit posts, call transcripts, reading entire analysts' PDFs, or hundreds of G2 competitor feedback answers?
That's gone with this toolset.
Now imagine the AI providing fresh angles for your positioning and pitch that are not biased by your beliefs.
🏗️ Adapt the AI toolset to your specific workflow
I'll answer your questions on how to use and set up the tools for your workflow and use cases in a dedicated Slack group.
What is the video content?
Updated every month to help you keep up with the speed of the AI space
What are the AI tools showcased?
The AI tools [the what] are covered in 4 lessons, showcasing specific research and product marketing use cases [the how]
Research + Positioning with AI
Get the market, customer, and competitor data you need to make positioning and product decisions:
- ChatGPT
- Essense.ai
- Aomni
- Alphawatch.ai
- Perplexity.ai
- Notion AI
- Fathom
Messaging with AI
Define the messages and narrative to communicate your positioning:
- Notion AI
- Wynter
- ChatGPT
- Wynter
- Jasper
- Tome.app
- Gamma.app
Go-to-market with AI
Build your distribution and awareness plans:
- ChatGPT
- Notion AI
- Humantic
- Sparktoro (the only not AI tool)
Join product marketing leaders + founders mastering AI with this course
Rated 10/10 ★★★★★ by seasoned leaders at Maven.
Every Product Marketer wanting to save time with AI should take this course!
I joined Jose’s AI-Assisted Product Marketing Course. It turned out to be a very in-depth course, with plenty of resources and implementation guidance. Jose impressed me with his deep knowledge of AI technologies and how to apply them to new product marketing! Jose is also very responsive, collaborative, and keen to learn how to improve. Every product Marketer wanting to save time with AI should take this course!
Daniella Latham Product marketing @ Atlassian | Top 100 Product Marketing Influencer 2022
I’ve just learned how to go 10x faster using AI!
Exciting and hands-on course created by Jose! I’ve just learned how to go 10x faster using AI to give me ideas on why, how, and where to start for any startup client I advise. I can’t imagine my new product marketing workflow without all these tools. You gotta check it out! So glad I jumped on this!
Jasna Klemenc Go-to-market & Launch advisor for tech startups
Can’t recommend this course enough! A direct ROI course!
What a transformative experience with Jose! I cannot recommend his course enough to anyone willing to save time and money by researching, building messages, and go-to-market strategies with AI. Just with the time savings I'm experiencing with all the learnings, this is a direct ROI course!
Akio Aida Founding Account Executive, Launching @ Grammarly Enterprise
The AI toolset sets this course apart
Jose's AI toolset sets him apart from other courses and systems to develop new product marketing strategies. A very solid program!
Axel Kirstetter VP of Product Marketing @ Guidewire SW, Advisor + Mentor
Worth every penny!
This course is very well structured. I am enjoying it a lot and learning AI applied to product marketing like crazy! Worth every penny.
Pablo Juarez Sr. Product Marketing Freelancer
Elevate your AI skills with the self-paced course...
…or learn live by joining my next live cohort and Q&As
$600
Master AI in live workshops and Q&As conducted by Jose and with a community of peers in your position. I run this live cohort every quarter.
Secure your spot to get
✅ Everything in the self-paced course package
✅ 4 x 1.5 hours of live sessions
✅ 2 x 1.5 hours Q&A sessions
✅ Live community
✅ Assignments, and feedback on your assignments
✅ 100% Money-back guarantee
$149
Get the course to learn the AI tools + specific use cases to save 6h+ / week on research, positioning, messaging, and go-to-market.
Immediately access
✅ 4 step-by-step lessons
✅ 4h of videos
✅ 30 videos
✅ 12 assignments to apply + digest your learnings
✅ 67 AI Prompts and use cases [prompt guide]
✅ 14 tools demoed
✅ $149 discount coupon for my live cohort-based course (next package)
✅ Lifetime updates
✅ Notion AI system with 47 proven AI prompts
🔥 LIMITED AVAILABILITY: Slack group to get updates and ask me anything
🔥 BONUS: 2 video sessions with special guests on Notion AI and prompt engineering
🔥 BONUS: External resources list to further improve your AI knowledge
🔥 BONUS: My AI tool to scrape online reviews and create a SWOT
✅ 100% Money-back guarantee
🚀 Slack support is included for a limited time. Secure this offer while it lasts.
FREE
Get the complete course guide for research and product marketing with AI.
Immediately access
✅ 57 Use Cases
✅ 67 AI Prompts and use cases to guide you in each lesson and inspire you
✅ Links to real examples in the different tools.
🔥 BONUS: 4 x Notion AI templates so you can just run them and generate results quickly.
🔥 BONUS: My AI tool to scrape online reviews and create a SWOT
The story behind this course
No fluff. This is exactly the AI system I use every day in my consulting projects
I’ve spent 4+ months testing +100 AI tools to optimize the research and strategy system at my company, Predictable Innovation Strategy. The result of adopting this AI toolset has been mind-blowing: I get up to speed on new client projects in just 1 day, instead of the 2/3 weeks it used to take. And I’ve cut 50% of the time-to-delivery while doubling my project margins — without losing quality.
With that experience, I launched the AI-Assisted Product Marketing Live Course at Maven. 15 senior leaders joined my first cohort, including Meta (Facebook), Grammarly, and Atlassian product marketers.
Because I just can only make 1 live cohort/quarter, I had plenty of potential students asking for a self-paced version of the course. Well, here it is!
I’m confident you’ll get great value from the course, just like my students get in the live version. Or I’ll give your 100% money back.
Do you have questions? → Let’s connect and DM me on Linkedin!
Jose Bermejo
Go-to-market & positioning strategy consultant for high-tech. Founder & Owner ThinkAI Strategy + Predictable Innovation
Get the value, or your 100% money back
I offer 30 days of 100% money-back guarantee.
If you go through the videos and don’t feel the course is upgrading your AI knowledge for product marketing, let me know and I’ll give your money back. No questions asked.
Questions? I’ve answers
How frequently do you update the course (given how frequently the AI space changes)?
- I find a new tool that accelerate my Product Marketing Strategy consulting engagements [the course is based on the system I use, nothing I don't do in my day-to-day]. If that's the case, I test the tool, I embed it in my workflow, and then record a video to keep the course updated.
- I learn from the feedback patterns of the product marketers in the course [through the slack group we have]. If most of you are asking me for XYZ use cases or AI tools, I will find a solution and create new content for the course.
*Notion, Atlassian, Meta, Grammarly and Oracle names, brands, logos and trademarks and property of their respective owners.